Blue text reading Its me, Melissa N-S
Instagram Linkedin

Learn About Ranked Choice Voting

Graphic with the phrase Learn about Ranked Choice Voting in bold blue letters on a dark background. Features decorative red and white stripes on the left and colorful I Ranked My Vote stickers at the bottom right.
I designed a dedicated webpage for the Better Utah Institute to educate voters about Ranked Choice Voting (RCV). The aim of the project was to explain a concept that eludes many people, in the simplest way possible.

To achieve this, I used the visual language of a traditional school composition book and punny stickers to bring levity to an otherwise dry topic.

An image of three voting ballots, each accompanied by an example pie chart. The ballots list pie choices: Apple, Pumpkin, Key Lime, Lemon Meringue, and Blueberry. Ranked choices are indicated with filled circles for each example.
A cute, smiling lemon with pink cheeks is centered against an orange burst background. The text Squeeze the Day! arcs above it, in white, conveying a cheerful motivational message.
A cute, shiny red apple with a smiling face and a green leaf on top. Sparkles surround the apple. The text ALL THE PEELS! is written in white on the bottom of the pink background.
Bar chart showing a second ranking example with votes for Apple, Pumpkin, Lemon Meringue, Blueberry, and Key Lime as percentages. Key Lime has the fewest votes and is removed. Votes get redistributed until reaching a majority.

The Deliverables

  • Designed and built the webpage in WordPress using Elementor.
  • Developed infographics and step-by-step visuals to clarify the RCV process.
  • Wrote concise, engaging copy to explain RCV in an accessible way.
  • Applied fun design elements to enhance relatability and engagement.

The Outcome

The RCV page successfully supported the Better Utah Institute’s efforts to educate voters, making the electoral process more understandable and accessible through its engaging design and clear communication.
Instagram Linkedin

Copyright © 2024 Melissa Nelson-Stippich

Scroll to Top